Suspected Anticompetitive Practices In E-Commerce: European Commission Is Investigating 3 Cases

On 2 February 2017 the European Commission on its own initiative launched three separate antitrust investigations into the e-commerce market, focusing on whether the suspected companies active in the consumer electronics, video games and hotel accommodation sectors violate the EU competition rules by preventing consumers (via certain online sales practices) from enjoying cross-border offers due…

Washing Dirty Laundry

CaseKey Teaching NotesCase Topic: Advertising (Unethical Tactics) Characters: Bruce Seth, project manager at a consumer products company Priscilla Wheeling, Bruce’s boss   Bruce Seth, a project manager at a consumer products company, was wondering how he should proceed with his recommendation for the Endirt commercials. Endirt had been doing well in the market, but not…

Cosmetic Applications

CaseKey teaching notesCase Topic: Package Labeling and Advertising Characters: Hans, Cosmetics Group Product Marketing Manager; Maria, Assistant Marketing Communications Manager   Maria is an Assistant Marketing Communications Manager with TruBlush Cosmetics, a manufacturer of facial cream and other skin moisturizing products. She is relatively new to the cosmetics industry, being a recent college graduate with…

Survive the Year

CaseKey teaching notesCase Topic: Asset Valuation/Write – Downs Characters: Chris, new controller of a small construction company Robin, CEO of the same company   Chris, a CPA and formerly a staff accountant for a large public accounting firm, is the new controller for a small construction company that employs 60 people. The company is now…

Plant Automation

CaseKey teaching notesCase Topic: Capital Budgeting Characters: George, a recent M.B.A. who is the only cost accountant at a manufacturing plant which is the largest employer in Cedar Valley, a town of about 20,000 people; Arthur, the plant manager   Arthur: “George, come into my office for a few minutes. You know that the company…

Irrevocable Election

CaseKey teaching notesCase Topic: Client Services Characters: Steve, Second-year staff accountant in small CPA firm Partner, One of the firm’s partners   Steve graduated from college about a year and a half ago and has been progressing rapidly as a staff member of a local CPA firm. Now, in Steve’s second year at his firm,…