Incredible Shrinking Potato Chip Package

CaseKey teaching notesCase Topic: Cost vs. price vs. value issues Characters: Julie, Brand Manager for potato chips at a regional salty snacks manufacturer; Dave, Marketing Director for the regional salty snacks manufacturer   Julie has been concerned about the profitability of the various items in her line of potato chips. According to her potato suppliers,…

To Go or Not To Go

CaseKey teaching notesCase Topic: Staffing/Training and Development Characters: Boris Zvernisky, senior accountant at a large accounting firm Julie Corradino, partner at an accounting firm   Boris Zvernisky, a senior accountant, has just completed his third year at a large accounting firm. During this time, Boris has been consistently evaluated as an above average performer and…

Is Bob Special?

CaseKey teaching notesCase Topic: Training and Development Characters: Tom, senior auditor at a medium-sized CPA firm Sam, second-year staff auditor Bob, newly hired staff auditor   Tom is a senior auditor for a medium-sized CPA firm. As Tom is leaving the client’s premises for the evening, he encounters Sam, one of his staff auditors. Tom:…

Sticky Fingers

CaseKey teaching notesCase Topic: Due Process Characters: Susan, Human Resources Manager in a large retail store, one year of service Mike, Loss Prevention/Security Manager in the same store, ten years of service; Todd, a salesman in the jewelry department, three years of service   One month has now passed since a diamond-studded watch was noticed…

To Spray or Not to Spray

CaseKey teaching notesCase Topic: Product (Harmful Ecological Impact) Characters: Robert Whitney, product manager at Crocodile Cleansers   Crocodile Cleansers, a small company in the southeast, markets a variety of cleaning products. Although the company competes with major national brands, it has had a strong local following, especially among the working class. One of its principal…

Something’s Rotten in Hondo

CaseKey teaching notesCase Topic: Environment Characters: George, Plant manager Bill, George’s boss   George Mackee thought of himself as bright, energetic, and [having] lots of potential. So why was this happening to me, he thought. George, married, two children, with his wife, Mary, had moved to Hondo, Texas, from El Paso four years ago and…

Little Enough or Too Much

CaseKey teaching notesCase Topic: Environmental Protection Characters: Bryan, Manager in new product development with a large chemical company; Bill Gates, Plant Supervisor and Bryan’s superior   Bryan was recently hired by a large chemical company to oversee the construction of production facilities to produce a new product. X Chemical developed a new industrial lubricant which…

California Wood Harvesting Co.

CaseKey teaching notesCase Topic: Environmental  vs. Economic Concerns Characters: Bob Thomas, company president, George Hollis, Vice President of Marketing, John Davidson, assistant to Vice President of Marketing   The California Wood Harvesting Company has been clear-cutting for over 50 years in Northern California. The company has always complied with governmental regulations and actively replants the…

A Shortfall at Ajax Inc.

CaseKey teaching notesCase Topic: Sources of Financing Characters: Joe Brown, financial planner   If it weren’t for its inability to obtain enough of Part P6729, a critical component in its newest and fastest selling product, Ajax Inc. would have been well on its way to financial success. But the delayed delivery of that part significantly…

The Accidental Bank Robbery

CaseKey teaching notesCase Topic: Commercial Bank Management Branch Management Characters: Chris, Management Trainee at Commerce Trust Bank Carole Baker, Teller at Commerce Trust Chris wasn’t really pleased with his current assignment as a relief branch manager at Commerce Trust Bank, but it was a means to an end. Employed by the bank for almost two…